Introduction and Focus
- Campus Climate (in regards to racial diversity) is an issue. Our objective is to change it.
- We'd like to look at key individuals players, actors, leaders, agents of change
- Through advocacy and empowerment
Theory and Literature Review
- Theory for social change
- Social capital and the web
- Facebook as an extension of face to face
- Examples of other universities
Research questions
- How is campus climate reflected on Facebook / student use of the internet?
- Who are the key groups and individuals?
Methods and research
- Group observations (group make-up, activity/usage, change, NWC blog)
- Surveys of salient groups
- Utilizing multiple avenues of research
- Interviews with key stake-holders as necessary (Facebook unique experiences + collaborative interviews)
Discussion and Conclusion
- The general role of Facebook in campus climate
- Findings, implications
- Comparatives and reconnect to theory
- Future research / recommendations , limitations
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